This week (9-16 June) is National Blood Donor Week, a heartfelt celebration of the everyday heroes who give life through blood, plasma and platelet donations.
Organised by Australian Red Cross Lifeblood, this annual event honours the more than half a million Australians who donate each year, while encouraging others to join their ranks.
Why National Blood Donor Week matters
Every 18 seconds, someone in Australia needs a blood product – whether for surgery, cancer treatment, trauma care or childbirth. Yet, fewer than 1 in 30 Australians donate, despite 1 in 3 needing blood in their lifetime.
National Blood Donor Week is a vital reminder of this gap and a call to action to help close it.
Research by the nation’s blood service found that 75% of Australians say they would donate blood if they knew their blood type was needed.
2025 Theme: “For all the reasons you give”
This year’s theme celebrates the diversity of motivations behind every donation.
Whether it’s to support cancer patients, honour a loved one or simply enjoy a post-donation treat, every reason is valid – and life-saving.
Lifeblood invites donors to share their personal reasons and join Lifeblood Teams to donate as part of a community.
Real Stories, Real Impact
Campaigns like “Life is the Reason” have helped Lifeblood surpass its goal of recruiting 100,000 new donors this year. By sharing authentic donor stories – from humorous to heartfelt – Lifeblood has inspired thousands to take action.
How You Can Help
- Check Your Eligibility: Visit lifeblood.com.au to see if you can donate
- Book a Donation: Schedule an appointment online, via the DonateBlood app, or by calling 13 14 95
- Join a Lifeblood Team: Donate with friends, colleagues or community groups
- Share Your Reason: Use social media to tell others why you donate and encourage them to do the same
Every Drop Counts
Whether you’re a first-time donor or a regular, your contribution makes a difference. This National Blood Donor Week, let’s celebrate the reasons we give and the lives we save.
You can read more in our June newsletter!
